Shopimize
Shopimize vs TrueProfit

A TrueProfit alternative for WooCommerce, PrestaShop and every store you run.

Both tools show your real profit after product costs, ad spend, shipping and fees, and both are available in English, French and Spanish. They differ in which platforms they connect, what you pay as you add stores, how your product costs get in and how you are billed. Here are the differences, with sources.

14-day free trial · No credit card required

Shopimize
Shopimize
VS
TrueProfit
TrueProfit
Why Shopimize

Where Shopimize pulls ahead

Where the two tools work differently, starting with the platforms they connect.

app.shopimize.com/marketing/channels
Profit by Sales Channel
Paid Social
42%
$5,580
Paid Search
28%
$3,720
Organic
18%
$2,390
Email
8%
$1,060
Marketplace
4%
$450
$13,200
Net Profit
5.2×
Avg ROAS
27.9%
Margin
Platforms

WooCommerce, PrestaShop, Wix and eBay next to Shopify

TrueProfit's integrations page names two sales channels: Shopify and TikTok Shop. Shopimize connects Shopify, WooCommerce, PrestaShop, Wix and eBay, so a merchant who sells on more than one platform sees the profit of every store in one account.

  • Shopify, WooCommerce, PrestaShop, Wix and eBay
  • All your stores in one dashboard
  • Real-time webhooks for Shopify and WooCommerce orders
  • Six ad platforms plus Klaviyo
Several stores

One subscription for all your stores

TrueProfit's pricing page says "each store needs its own TrueProfit plan for tracking". A Shopimize plan covers several stores, whatever platform each one runs on, so opening a second store does not mean paying for a second subscription.

  • Several stores in one subscription
  • Stores on different platforms in the same plan
  • Profit per store or for all stores together
  • One account and one login
app.shopimize.com/dashboard
Revenue
$47,283
+12.3%
True Profit
$13,204
+8.7%
Margin
27.9%
+2.1pt
Revenue & Profit — Last 30 days
Revenue
Profit
app.shopimize.com/costs/cogs
Product Costs (COGS)
Import CSVSync Shopify
Product / Variant
COGS
Margin
Running Shoes Pro X2
RSX-002
$42.00
35%
Running Shoes — EU 42
RSX-002-42
$42.00
35%
Wireless Headphones
WH-110
$38.50
30%
Yoga Mat Premium
YM-050
$12.00
20%
24 products · 68 variants tracked
Product costs

Product costs imported from a CSV file

In April 2026, TrueProfit's help centre announced that COGS import/export and bulk actions were going: "for now, we're removing these tools to keep the page clean and easier to use." Shopimize imports product costs from a CSV file, reads Shopify's cost per item and WooCommerce's cost of goods, and lets you change any cost by hand.

  • CSV import of product costs
  • Shopify cost per item read automatically
  • WooCommerce cost of goods imported
  • Manual edits when a supplier price changes
Plans

A free plan, and annual billing

TrueProfit's pricing starts at $35/month after a 14-day free trial, and its pricing page says "we don't offer a yearly plan for the TrueProfit app". Shopimize has a free plan, a 14-day free trial of paid plans without a credit card, and monthly or annual billing.

  • Free plan
  • 14-day free trial, no credit card
  • Monthly or annual billing
  • Plans in USD, EUR or GBP
app.shopimize.com/reports/compare
📅 Feb 2025
vs
📅 Jan 2025
Metric
This Period
Last Period
Change
Revenue
$47,283
$42,156
+12.2%
Gross Profit
$22,384
$19,102
+17.2%
Ad Spend
$6,620
$5,840
+13.4%
Net Profit
$13,204
$11,382
+16.0%
Margin %
27.9%
27.0%
+0.9pt
Export comparison →
Feature Comparison

Shopimize vs TrueProfit — side by side

Every feature that matters, compared honestly.

FeatureShopimizeTrueProfit
Store platforms
Shopify
WooCommerce
PrestaShop
Wix
eBay
TikTok Shop
Costs and fees
Product costs from Shopify's cost per item
Product costs imported from a CSV file
Shopify Payments fees imported
Custom and recurring expenses
Shipping costs from ShipStation, ShipBob, Shippo and ShipHero
Shipping costs from Sendcloud, Packlink, Shipmondo and Webshipper
Ad platforms
Google, Meta and TikTok Ads
Pinterest, Microsoft and Snapchat Ads
Klaviyo
Analytics
Profit after COGS, shipping, fees and ad spend
Profit by product
Customer lifetime value
Mobile app
Interface in English, French and Spanish
Plans
Free plan
14-day free trial
Annual billing
Cheapest paid plan—$35/mo
Several stores in one subscription—One plan per store

In the TrueProfit column, ✗ means its pages say it does not offer this, or leave it out of the sales channels and shipping platforms they list; — means they do not say. TrueProfit details checked on 11 September 2026.

Pricing

Plans side by side

Shopimize prices are live from our billing. TrueProfit prices are from its pricing page and Shopify App Store listing.

Shopimize
Shopimize 1
—
/month
  • Loading live prices…
TrueProfit
TrueProfit Basic
$35
/month
  • 300 orders/month
  • One plan per store
  • 3 team members
  • 14-day free trial
Shopimize
Shopimize 2
—
/month
  • Loading live prices…
TrueProfit
TrueProfit Advanced
$60
/month
  • 600 orders/month
  • One plan per store
  • 5 team members
  • 14-day free trial
Shopimize
Shopimize 3
—
/month
  • Loading live prices…
TrueProfit
TrueProfit Ultimate
$100
/month
  • 1,500 orders/month
  • One plan per store
  • 10 team members
  • 14-day free trial

TrueProfit also lists an Enterprise plan at $200/month for 3,500 orders. Above a plan's order limit it charges for each extra order, from $0.30 on Basic to $0.07 on Enterprise, up to a maximum surcharge of $300 to $1,000. Plans are billed in USD and each store needs its own plan. Checked on 11 September 2026.

What to check before you choose

Questions worth asking of any profit tracker, TrueProfit and Shopimize included.

Every platform you sell on

If you sell on WooCommerce, PrestaShop, Wix or eBay as well as Shopify, check that every store can be connected, not only the Shopify one.

The total for all your stores

When each store needs its own plan, one plan's price is not what you will pay. Add up the cost for every store you run.

What happens above your order limit

Many profit trackers, Shopimize included, charge for orders above a plan's limit. Check the fee per extra order and whether it is capped.

How your costs get in

If your costs live in a spreadsheet or a supplier file, check that you can import them in one go rather than editing products one by one.

Which payment fees are real

Estimated fees blur the difference between gateways. Check whether each payment method's actual fee is read, or whether you have to keep rules up to date.

How you are billed

If you plan to keep a tool, annual billing usually costs less than twelve monthly payments. Check whether it is offered.

Common questions

Ready to make the switch?

Connect your stores and see your real profit, with your own orders, costs and fees.

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